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The Gazette

Volume 2.5 Issue August 2024

 
 
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President's Message

 

Dear GELSSA Members and Friends,

As we transition into Fall, I am thrilled to share some exciting updates about our highly anticipated GELSSA Fall Summit, taking place in Augusta, GA, on November 1-2. This year, we are truly raising the bar to ensure an unforgettable experience filled with valuable education, meaningful networking, our Q4 membership meeting, and enjoyable social events. 

Our Summit will kick off on Friday night with a great dinner at Midtown Tavern. This will be a perfect opportunity to reconnect with colleagues and set the stage for the following day's activities.

Saturday will be dedicated to a full day of enriching educational sessions and networking opportunities. We have curated a lineup of industry experts and thought leaders who will provide insights into the latest industry trends, innovations, and best practices. Please see the full schedule below for all of the details. Whether you are looking to deepen your knowledge, expand your professional network, or simply gain fresh perspectives, this Summit promises to deliver incredible value.

We will conclude our Summit with a memorable dinner at Sole, where we can reflect on the day's learnings and continue to build relationships within our association.

I encourage all members to Register Now make plans to attend this exceptional event. It is extremely important that you make your hotel reservations this week!

 

Here are the details:

Guests can go to, www.hyatt.com › Hyatt-house-Augusta-downtown › AXSGA , Put in the dates of arrival and departure.  Under departure date, go to "Special Rates". Click on the down arrow & you will see "Corporate or Group Code".   Enter G-GELA, which is your group booking code for the discounted rate of $134/night!  Click Book Now. OR Guests can call the reservations number:  1-866-974-9288 and ask to make a reservation for the GELSSA Meeting. The cutoff date for booking reservations at the negotiate rate is 10/12/24, NO EXCEPTIONS; any reservations made after 10/12/24, will be at the rate is available for booking at that time.

 

The GELSSA Fall Summit is not just a professional gathering; it is my last event as President before I hand over the reins to Brandon Shepard at the end of the year.

 

Sincerely,

 

Derek Dever

GELSSA President

Register Now!!!
 

Maximizing Your GELSSA Membership:

Get Involved and Attend the Fall Summit!

 

Dear GELSSA Members,

 

As we approach the end of a dynamic year, I want to take a moment to emphasize the importance of fully engaging with your GELSSA membership. Our association is built on the strength of its members, and your active participation is key to our success.

Being a member of GELSSA opens doors to a wealth of opportunities. From networking with industry peers to accessing cutting-edge educational resources, the benefits are numerous. However, to truly reap these rewards, it is essential to get involved and make the most of what GELSSA has to offer.

 

One of the most significant ways to engage is by attending our quarterly meetings! The upcoming GELSSA Fall Summit, is your last chance this year to get involved. This event is designed to provide unparalleled value to our members at no charge through a blend of education, networking, and community-building activities. Non-members are welcome as well for a nominal registration fee of $125. 

 

Here’s why you should prioritize attending the Fall Summit:

 

Educational Excellence: The Summit will feature a series of expert and peer to peer led sessions covering the latest trends, technologies, and best practices in our industry. 

 

Networking Opportunities: Building strong professional relationships is crucial for career growth and business development. The Fall Summit provides a perfect platform to connect with fellow members, share experiences, and forge lasting partnerships.

 

Community Engagement: Being part of GELSSA means being part of a supportive and collaborative community. The Summit is an excellent opportunity to engage with this community, exchange ideas, and contribute to our shared goals.

 

Personal Growth: Beyond professional development, attending events like the Fall Summit can also contribute to your personal growth. Engaging with new perspectives, participating in discussions, and stepping out of your daily routine can be incredibly enriching.

 

I strongly encourage all of you to take full advantage of your GELSSA membership by attending this year’s Fall Summit. Your participation not only benefits you personally but also strengthens our association as a whole.

 

Let's come together in Augusta to learn, connect, and grow. I look forward to seeing you there and making this Summit a resounding success!

 

Kind Regards,

 

Shannon Few
Executive Director

 

GELSSA Fall Summit Education

 

Unlocking Sales Potential: Comprehensive Training & Incentive Plans

 

In this session, you'll learn how to implement effective sales training programs tailored to the unique needs of the security industry. We'll also dive deep into developing robust incentive plans that align your entire team’s efforts with your business goals, ensuring everyone is motivated to drive sales success.

Discover how to:

  • Equip your team with essential sales techniques and knowledge
  • Create a culture of continuous learning and improvement
  • Design incentive plans that reward performance and foster a collaborative sales environment
  • Measure the impact of training and incentives on your overall sales performance
  • Don't miss this opportunity to transform your sales approach and unlock the full potential of your team.

Whether you’re a sales manager, team leader, or business owner, this session will provide valuable insights to help you achieve exceptional sales results.

 

Accelerate Succes: Mastering New Technician Onboarding for GELSSA Members

 

In this session we will unveil the GELSSA Workforce Development Tool Kit and you'll learn how to:

  • Develop a comprehensive onboarding plan that covers all the essential skills and knowledge new technicians need
  • Create a supportive and engaging onboarding experience that fosters confidence and competence
  • Implement best practices for training, mentoring, and integrating new technicians into your company culture
  • Utilize effective evaluation methods to track progress and address any gaps in knowledge or performance

By attending this session, you'll gain practical insights and actionable tips to streamline your onboarding process, reduce turnover, and boost the overall performance of your team. Don't miss this opportunity to enhance your onboarding practices and ensure the long-term success of your new technicians. Join us and take the first step towards building a stronger, more efficient workforce!

 
 
 

WORKSHOP:

Revolution Your Marketing: Harnessing AI to Modernize Your Company

 

In this dynamic session, you'll discover how to:

  • Integrate AI technologies into your marketing strategies to enhance customer engagement and drive sales
  • Utilize data analytics to gain deep insights into customer behavior and preferences
  • Automate marketing processes for increased efficiency and effectiveness
  • Personalize marketing campaigns to deliver targeted, relevant content to your audience
  • Stay ahead of industry trends and continuously adapt to the evolving digital landscape
  • Join us to explore real-world applications of AI in marketing and learn from experts who are leading the way in digital innovation.

Whether you're a marketing professional or business owner, this workshop will provide you with valuable insights and practical skills to transform your marketing efforts and modernize your company. Don't miss out on this opportunity to stay ahead of the curve and revolutionize your approach to marketing!

 

Evolution & Connection:

It's Not Your Father's Alarm Company Anymore!

 

In a rapidly advancing technological landscape, alarm companies are transforming far beyond their traditional roles. This session will explore how today's security companies have evolved from simple alarm providers into multifaceted hubs of innovation and connectivity. Discover how advancements in technology, data integration, and customer-focused solutions are reshaping the industry.

Key topics will include:

  • The shift from basic alarm systems to smart, connected security solutions.
  • Integrating IoT (Internet of Things) to enhance security and automation.
  • Leveraging data analytics for proactive and personalized service.
  • Adapting to new consumer expectations in a digitally driven world

Join us to gain insights into the cutting-edge trends and strategies driving the evolution of security companies and learn how these changes can benefit both businesses and their customers.

 
 
 

Future Proofing Your Business

 

Every business needs to think about the future! Attend this session to ensure you are properly managing your business for long term success.

 

This session will cover:

  • Setting Your Strategic Plan
  • Taking Care of Your Customers
  • KPIs to Watch
  • Defining Your Succession

Every business owner and senior leader should attend this session to ensure you have proper succession plans in place to meet your goals and in the event something unexpected happens that you are able to continue operating, serving customers and taking care of your team. 

 

Our Education Committee, Chaired by Scott Nelson has been working hard to finalize the speakers for our game changing educational session lineup! Special thanks to the Education Committee members including Scott Nelson with PDK, Mike Richardson with Spartan Security Systems, Eric Widner with LOUD Security Systems Inc., Bobby Wilbanks KMT Systems, and Matt Turner with Atkins Systems!

Register Now!
 
 

Research Insights from Parks Associates

 

 

Excerpt from Parks Associates: 

The State of Access Control

 

"The COVID-19 pandemic fundamentally changed the multifamily housing industry, triggering a wave of investments into smart building systems and electronic access control. As a result, 70% of multifamily companies report that electronic access control is in place in at least one property that they own or manage. Of those with electronic access control, roughly half report that their newest property has such a system in place. This points to the high priority modern multifamily properties place on these systems, as well as the need companies will increasingly face to retrofit older properties and compete against new construction.

 

Adoption of both electronic access control systems and smart door locks is high. According to Parks Associates custom research, released in partnership with Chamberlain Group:

  • 70% of multifamily companies have an access control system on at least one property
  • 50% of those with systems report having one in their newest property
  • 70% have smart door locks on at least one property
  • 92% report having an intercom or callbox in at least one property

 

The landscape of access control is also changing. Companies that have adopted electronic access control technologies are moving away from local-only systems with on-site servers, and towards cloud-based solutions. This enables new use cases such as self-guided tours, app-based mobile access for residents and staff, and easy entry for delivery drivers and other authorized third parties, among others. "

Click Here For More Information!
 

GELSSA Members Receive Discounts on ESA Training

 

All GELSSA members receive ESA Member Pricing on ESA's National Training School course purchases!

This represents significant savings on training up to 30%!

 

To receive the GELSSA member discount code please reach out to Shannon.Few@gelssa.org.

 

This is one more easy way to recoup your GELSSA dues very quickly!

Click Here to Visit ESA's National Training School
 
 

Let's Get Social!!!

 

Following GELSSA on social media is the best way to stay updated with the latest industry news, event announcements, and member highlights. Our social media platforms provide a space for real-time interaction, valuable insights, and networking opportunities with fellow professionals in the electronic life safety and systems industry.

 

Don’t miss out on exclusive content, expert tips, and the chance to engage with the vibrant GELSSA community. Join us today and be part of the conversation driving our industry forward!

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