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Oklahoma Travel Industry Association - Event Information

Event Name:Lt. Governor's Travel & Tourism Summits
Description:The Oklahoma Travel Industry Association again partnered with Lt. Governor Todd Lamb to produce the Lt. Governor's Travel & Tourism Summits, which were held around the state. Each half-day program provided tourism education featuring speakers covering a range of topics on best practices to promote tourism in your region, and included a townhall-type discussion by the Lt. Governor on tourism development in each of the areas visited around the state. The programs concluded with a networking reception. Thanks to all who attended; we're looking forward to 2016!
Event Date:09-17-15
Location:, OK 7312
September 17, hosted by the Bartlesville Convention & Visitors Bureau

The first of three 2015 Lt. Governor’s Travel & Tourism Summits, hosted by the Bartlesville Convention & Visitors Bureau, was held on September 17 at Woolaroc in Bartlesville. OTIA members were treated to a day of educational workshops by Mike Fullerton of Brand USA, who spoke on The Power of Travel Promotion in relation job creation and tax revenues. The workshops were followed by a Town Hall Meeting with Lt. Governor Todd Lamb, and then a networking reception. Thanks to the following event sponsors: Broken Arrow Convention & Visitors Bureau, Green Country Marketing Association, Miami Convention & Visitors Bureau, Muskogee Chamber & Tourism, Oklahoma Aquarium, Pryor Chamber of Commerce, and Tahlequah Tourism. Click here to see pictures from the day.

Download Mike Fullerton's presentation, What's New at Brand USA
September 24, hosted by the Duncan Convention & Visitors Bureau
The Duncan Convention & Visitors Bureau hosted the second Lt. Governor’s Travel & Tourism Summit on September 24 at the Simmons Center in Chisholm Trail Hall. The day began with a welcome, Town Hall Meeting, and Networking Break with Lt. Governor Todd Lamb, and was followed by two great educational sessions by former Lt. Governor Jari Askins. Askins spoke to attendees about lessons learned over her many years of service to the State of Oklahoma, and then led a panel discussion on “flips and flops” in the tourism marketing world. The day ended with a great networking reception. Click here to see pictures from the day.
October 26, hosted by the Tulsa Convention & Visitors Bureau
The final Lt. Governor’s Travel & Tourism Summit, hosted by the Tulsa Convention & Visitors Bureau, was held on October 26 at the Cox Business Center in Tulsa. More than 100 attendees joined us for two outstanding educational sessions by John Lambeth of Civitas, who spoke in detail about the development, ROI, and transformational results of Tourism Improvement Districts (TIDs). The day ended with a Town Hall Meeting and Networking Reception with Lt. Governor Todd Lamb. Click here to see pictures from the day.


Lt. Governor Todd Lamb
State of Oklahoma

Oklahoma elected Todd Lamb as Lt. Governor on November 2, 2010. With a campaign focused on job growth and economic development, Lt. Governor Lamb achieved an overwhelming victory and quickly began putting his forward-thinking ideas and agenda in place. He was appointed to the Governor’s cabinet as the advocate for Oklahoma’s small business. Lamb was reelected as Lt. Governor in 2014.

An Enid native, Lamb played football at Louisiana Tech University, then returned to Oklahoma earning his bachelor's degree from Oklahoma State University and his law degree from Oklahoma City University School of Law.

In 1993, Todd Lamb worked on the campaign staff of gubernatorial candidate Frank Keating. Upon Keating's election, Lamb worked alongside the Governor for four years. During his time in the Governor's office, Lamb traveled to all of Oklahoma's 77 counties, almost half of the United States, and 2 foreign countries promoting Governor Keating's pro-growth economic agenda. Lamb served in the Keating Administration from 1994 until 1998.

In 1998, Todd Lamb became a Special Agent with the United States Secret Service. He was elected president of his Secret Service Academy class and graduated with special recognition. During his U.S. Secret Service tenure, Lamb investigated and made numerous arrests in the areas of counterfeiting, bank fraud, threats against the President, and identity theft. His duties included domestic and international protection assignments during the Clinton and George W. Bush administrations. In 2000, Lamb was a site supervisor for George W. Bush's presidential campaign. In early 2001, he was appointed to the national Joint Terrorism Task Force, where he received training and briefings at the CIA, FBI, and Secret Service headquarters in Washington, D.C.  After the terrorists' attacks, he was assigned to portions of the 9-11 investigation. 

Lt. Governor Todd Lamb was elected to his first term in the Oklahoma Senate on November 2, 2004 by the voters of Senate district 47 representing NW Oklahoma City and Edmond. Lamb was re-elected without opposition in 2008.

In 2009, Lamb became the first Republican Majority Floor Leader in state history. He has worked as a landman in Oklahoma's energy industry, and in addition to his Senate service, was General Counsel for an energy and wireless company in Edmond, Oklahoma.

Lt. Governor Lamb is the Chairman of the Republican Lieutenant Governor’s Association (RLGA), the immediate past Chairman of the National Lieutenant Governor’s Association (NLGA), and Vice-Chairman of the Aerospace States Association (ASA).

Todd Lamb and his wife Monica have been married 19 years and have two children, Griffin and Lauren.  The Lambs are active members of Quail Springs Baptist Church, where Lamb serves as a church deacon. He has been a member of the Oklahoma Secondary Schools Athletic Association where he officiated high school football. He is active in many other civic and political organizations. In his spare time, Lamb enjoys fishing, hunting, reading, and spending time with his family.

Jari Askins
Special Advisor to the Governor, Pinnacle Plan and Child Welfare Services

Jari Askins was born in Duncan, Oklahoma where she graduated from Duncan High School in 1971. She then attended the University of Oklahoma to receive a Bachelor of Arts in Journalism in 1975. Askins received a Juris Doctorate from the University of Oklahoma College of Law in 1980. After graduating from OU, she entered into private practice.

In 1982, Askins was appointed Special District Judge of Stephens County, Oklahoma. She served from 1982 to 1990, winning reelection in 1986. Under the administration of Governor David Walters, Askins entered the executive branch of government where she chaired the Pardon and Parole Board from 1991 to 1992. Askins served as Deputy General Counsel to Governor Walters from 1992 to 1994.

In 1995 Askins was elected to, the Oklahoma House of Representatives, beginning her term in 1995. She served six terms in office as the Representative of the 50th House District, which includes her hometown, Duncan. During her final term (2005–2006), she was elected and served as Democratic House Leader, the first woman to lead a caucus in the state's legislature.

On December 28, 2006, Mary Fallin resigned her office effective January 2, 2007 in order to be sworn into Congress. Governor Brad Henry appointed Askins to serve the final days of Fallin's term. Askins then took office for her full term as Lt. Governor on January 8, 2007.

On July 27, 2010, Jari Askins won the Gubernatorial Democratic primary and was on the November ballot for Governor, facing Republican candidate Mary Fallin. The Askins vs. Fallin race was the third case of woman vs. woman gubernatorial races in U.S. history.

Jari Askins currently spends time in Oklahoma City and Duncan, serving as Special Advisor to the Governor on Pinnacle Plan and Child Welfare Services. And effective October 1st, Jari was hired by the Supreme Court to serve as the Administrative Director of the Courts.

Mike Fullerton 
Director, Public Affairs - Brand USA

Michael Fullerton is Director of Public Affairs for Brand USA, the public-private partnership responsible for launching the United States’ first-ever nationally coordinated tourism marketing effort.  Mike contributes to the organization’s efforts to build and execute effective marketing strategies to increase inbound travel to the United States in order to increase U.S. exports, create jobs, strengthen the economy, and help enhance the image of the United States with people all over the world. These programs consist of marketing, public relations, and partnership programs critical to the overall marketing of the United States as the world’s premier travel destination, as well as communications programs to provide travelers with vital information that inspires and makes it easier to explore the vast range of experiences and destinations available in the U.S.A.

John Lambeth
Founder/President, Civitas

John Lambeth, Civitas’ Founder & President, specializes in developing unique funding strategies for tourism and travel promotion.  He has 20+ years’ experience working with destination marking organizations and state travel offices.  He has assisted with formation and renewal of 125+ improvement districts, including 70+ tourism districts.   He was instrumental in formation of the first tourism districts in Oregon, Kansas, and Tennessee.  He is the expert in all aspects of tourism district creation, including: adopting enabling legislation, building support among businesses and electeds, and guiding the formation process.  He has written legislation for several states, and assisted with legislation in El Salvador and Brazil. 

He is a frequent speaker on tourism districts who has presented at conferences hosted by Visit England’s Economic Forum, Maringa, Brazil’s Symposium, ISHAE, DMAI, CalTravel, US Travel and at the Association of Town & City Management’s conference in Ballymena, Ireland. John is the 2014 recipient of the Cal Travel Promotion and Advancement of Tourism Award.
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