Northeast Ohio Regional Library System
Marketing Academy: Marketing on an Hour a Day
Date/Time
10/20/2015
9:30 a.m. - 3:30 p.m.
9:30 a.m. - 3:30 p.m.
Event Description
| Cost: $165 Cost w/ Bronze Discount $127.50 Cost w/ Silver Discount $ 90 Cost w/ Gold Discount $ 15 |
Marketing is increasingly important in an age of instant communication. But how do you handle the job when you have little or no budget, no staff, and not a lot of training?
If marketing is just one of the hats you wear, and you often have limited time to do it, then this session is for you. (But, bring other staff members with you...you can make all of your time count!)
Location
Contact Person
Melissa Lattanzi
(phone: 330-655-0531)
(phone: 330-655-0531)
Details
Learn how to make significant progress using inbound marketing tactics, such as blogging, search engine optimization, social media, email marketing and PR. Best of all, you'll learn how you can get it all off your plate by your first coffee break.
Competency: Library Management
Presenter: John Murphy
John is the founder and president of The Murphy Agency, Inc., has more than 30 years of experience in advertising, corporate communications and marketing management. He taught a graduate course in marketing at the University of Akron for six years before founding his company in 2005. John has a bachelor’s degree in journalism from Bowling Green State University and an MBA with a concentration in marketing management and research from the University of Akron.
Competency: Library Management
Presenter: John Murphy
John is the founder and president of The Murphy Agency, Inc., has more than 30 years of experience in advertising, corporate communications and marketing management. He taught a graduate course in marketing at the University of Akron for six years before founding his company in 2005. John has a bachelor’s degree in journalism from Bowling Green State University and an MBA with a concentration in marketing management and research from the University of Akron.
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Marketing Academy: Marketing on an Hour a Day
Face to Face Event